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5 Reasons to Attend the Business Travel Show in 2016

Jan 8, 2016

It’s that time of year again, when we’re back to work after a (hopefully) refreshing Christmas and New Year break; we’re making New Year resolutions that 70% of us won’t have kept to by this time next month; we’re committing ourselves to making 2016 the most productive, efficient, and successful year yet; and we’re getting our new 2016 calendars out and circling those super-important, key dates. Dates such as review meetings, award shows and industry events…of course, this includes the ever popular Business Travel Show 2016. If you haven’t already drawn a big, red circle around 24-25 February, then you should do it right now… go on, right now!

On a serious note, the Business Travel Show (BTShow) is one of the biggest and most important dates of our working calendars. Held over a two-day period at Olympia Grand in London, it’s a highlight of our year and we wouldn’t miss it. Industry bodies, suppliers and Travel Management Companies up and down the UK and Europe are beginning preparations to ensure that the two-day event best showcases their latest services, products, technologies and partnerships. With over 250 suppliers and over 7,000 attendees, you won’t find a bigger, better and more exciting event in Europe for buyers and managers of business travel. But don’t just take our word for it, here’re 5 reasons why you, undoubtedly, need to be there (and we think they speak for themselves):

1. It’s FREE!

So few things in life are free these days, but the BTShow is one of them! It’s a completely free opportunity to see what the options are for your organisation, network with prospective suppliers, make new connections and build new, or upon existing, relationships. This year is going to be one of the biggest yet, with over 250 registered suppliers and countless attendees – giving you a chance to evaluate thousands of products and services, covering everything from air to accommodation, travel management to traveller services, technology to duty of care….need I go on? Whatever your specific travel requirements are, we guarantee you’ll find multiple suppliers at the BTShow who can help you. And did we mention, it’s free? To register, click this link: Register

2. An Educational Experience

You might be completely, 100% happy with your corporate travel solution, be that in-house or outsourced to a Travel Management Company (TMC) – and that’s great news indeed. However, that doesn’t mean the BTShow isn’t still hugely relevant for travel buyers and managers alike. With over 60 conferences being held over the two-day period, you can be sure that you’ll walk away from the event having learnt something new. The educational panels are headed up by industry experts who cover a range of topics from ‘reducing risk’ to ‘engaging your travellers;’ and are split into four groups:

  • Manage your suppliers and service providers
  • Manage your technology and data
  • Manage your travellers
  • Travel management

So, even if you have no interest in sourcing a new TMC or network with new suppliers, then head along to hear about the latest industry innovations, predictions, and advice. You definitely won’t be disappointed with the level of expertise you’ll find at the BTShow, and you can head back to the office with a new perspective on your current travel solution. To take a look at the featured panels and discussions, click this link: Conference

3. Sourcing New Suppliers

For TMCs, suppliers, start-ups, and industry bodies all over Europe, the BTShow is THE place to showcase all the latest products and services. That means, for travellers, managers and buyers, it is THE place to hear about – and potentially trial – the latest products and services in the market. If you’re looking to develop new relationships, or ensure you’re receiving a competitive service offering from your current solution, then this is the place to be. With over 250 suppliers currently registered, you’ll be spoilt for choice. It’s a really informal environment in which you can network and chat about your requirements over a cup of coffee with someone who could really make a genuine difference to your travel programme. It’s not often you can get invaluable face-to-face time with multiple suppliers at once, let alone hear about and maybe trial their technology, or finally put a face to a name that you’ve heard so much about.

4. Introducing… Launchpad

This year, the BTShow will be hosting a new area called Launchpad. It’s completely brand new, and we’re just as excited to see it as you will be! The idea behind Launchpad is that it’ll help buyers source the latest in travel industry innovation, and to promote new innovators and start-up businesses. One of the top reasons for travel managers and buyers to attend the exhibition, as we mentioned in point 3, is to source new suppliers and technology that could make a huge impact on their travel solution in 2016, and Launchpad gives European start-ups the platform to showcase their latest technology to hundreds of attendees, including your good self. Who knows, there could be brand new technology that hasn’t yet received the recognition it deserves, which could be just what you’re looking for.

From the beginning of February, there’ll be an online vote for industry professionals and technology buyers to decide on the final three. Finalists in Launchpad will get the chance to pitch in a ‘Dragon’s Den’ style environment during the show; the winner will be announced on Thursday 27th February. It’s a great opportunity to see what’s happening in the business travel arena, and show support to innovators who are just starting out and looking for additional publicity.

5. Business Travel Direct will be there

After reading through points 1 to 4, you should’ve now made your mind up that the BTShow is a great opportunity to learn more, network, meet new industry professionals, enhance your travel solution, and drink coffee. You’re already filling out the registration form, so don’t forget to make a mental note to visit GTMC7 and have a chat with one of the Client Partnership team. We have worked tirelessly these last 12 months to ensure we’ve aligned ourselves with the future of business travel; adopting and implementing technologies that make a huge difference for our portfolio of clients. This year alone, we were the first TMC in the UK and Europe to adopt Concur’s full suite of technology including Expense and TripLink – which can capture data and track any booking from any avenue, even if it’s not booked through us. We were also the first TMC in the UK and Europe to partner with TripBAM, offering a hotel-rate shopping tool that monitors hotel bookings and capitalises on fluctuating prices, alerting us if savings can be made at an alternative hotel in a set mile radius. Recently TripBAM has made a huge splash in our industry, winning the prestigious PhocusWright Battleground Event, and CEO Steve Reynolds received a ranking in the ‘Most Influential Business Travel Executives of 2015’. You can read more about our partnership with TripBAM here: TripBAM Makes a Huge Impression in 2015

And if that wasn’t enough of a reason, we were also a finalist in our category of Best TMC in the recent Business Travel Awards; industry recognition that we’re incredibly proud of.

We’ll have a great competition running throughout the two-day period (details of which we’ll release at a later date) and you can also pick up our latest brochure focusing entirely on duty of care and traveller tracking, and our winter edition of Travel SMART magazine at our stand. We’d be more than happy to meet you for a coffee and get to know a little about your requirements, your current solution, and your travel objectives, and let you know how we could help you. We offer much more than just ‘managed travel’, and aim to be a trusted business partner for our clients, continuously providing expertise, the latest technology and cost-saving solutions available in the market, so pop along, we look forward to meeting you.

If you’d like any more information about the Business Travel Show; or you’d like to arrange to meet one of our team at our stand, please email info@businesstraveldirect.co.uk.